Bond bows to beer

Deutsche Presse Agentur
Published: Friday September 15, 2006

Los Angeles- Forget the martini - give that man a beer. That could be the rallying cry in the upcoming James Bond movie Casino Royale, in which the suave British super-spy is set to drop his exclusive taste for martinis and instead take up some plebeian beer-swilling, according to the Hollywood Reporter Friday. Producers of the movie have even signed a six-figure deal with beer giant Heineken for a promotional partnership that will include a television commercial shot on the Bond set featuring Bond girl Eva Green and directed by Oscar-winner Stephen Gaghan.

Bond purists will be grateful to know that the beer plot is not just a money grab by the movie's makers. Casino Royale was the first Bond book written by Ian Fleming and the only one in which Bond drinks beer.

© 2006 DPA - Deutsche Presse-Agenteur